Coopers has released a Botanic Ale, which it describes as “a delightful floral twist on an old favourite”. The limited release brew takes its pedigree from Coopers Sparkling Ale with the addition of juniper to tempt gin-loving craft beer drinkers.

The naturally conditioned ale aims to be a standout on shelves and taps with its retro ‘60s design, taking inspiration from the juniper tree with the use of purple and green in the artwork.

With a cloudy and golden appearance, the beer has fruity and floral hop aromas enhanced by the infusion of juniper, complemented by a full-bodied palate and crisp finishing bitterness.

Higher ABV market boom

Coopers Botanic Ale contains no additives or preservatives and has an ABV of 5.8%.

The niche market for higher ABV beer in Australia has doubled in size in the past five years, with Coopers Sparkling Ale the most popular beer nationally that sits above 5.5% ABV.

Gin has also been a key driver of recent growth in the spirits market, while a strong crossover exists among gin and craft beer drinkers with 30 percent of shoppers buying across these two categories.

“Our brewers went for something different with this limited release,” Coopers Brewery General Manager Michael Shearer said.

“Coopers Botanic Ale draws on our 19th century Sparkling Ale recipe while combining novel elements such as juniper sourced from the UK, and Nectaron hops which are a trending variety from New Zealand.

“The result is a tasty and unique addition to Australia’s craft beer category that we know will appeal to existing and new drinkers of Coopers. This is a very limited release so you’ll need to get in early before stock runs out.”

Coopers Botanic Ale will be available in 375mL cans and 50L kegs from March 2024 including on tap from the Coopers Beer Garden at Womad in Botanic Park, Adelaide.

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