Ruski, Australia’s original lemon vodka pre-mix, has been officially relaunched under Vok Beverages with a new innovation: Ruski Lemon Black 8% .
Ruski features triple-distilled Australian vodka and comes in a glass bottle rather than a can. The new Ruski Lemon Black 8% taps into the consumer shift toward higher-ABV RTDs.
Ruski Brand Manager Will Sullivan said: “Consumers are spending smarter but still want a good time. Pre-drinks are now part of Australian culture. People are choosing to start their night at home with friends, and Ruski fits that perfectly. It’s fun, refreshing and affordable.
“Lemon Ruski is the original that defined the category. It has built-in loyalty, but it also feels fresh again. It continues to hold strong recognition among drinkers and remains a familiar favourite for new and old consumers.”
Ruski Lemon Black 8% comes in 275ml bottles, 4-pack – RRP $26. Available now in all good independent retailers.
Vok Beverages, part of the South Australian-owned Bickford’s Group, purchased Ruski and UDL from Diageo in August 2025.
Categories: New releases


