Glenmorangie has embraced the holiday spirit with a special message from Harrison Ford – in his beloved kilt, of course – with a festive twist.
The Christmas message, featuring the actor in a Santa hat and kilt, builds on his role in the distillery’s ‘Once Upon a Time in Scotland’ marketing campaign, which debuted in January 2025.
The new execution runs across Glenmorangie’s Instagram, YouTube and Facebook channels.
In the festive message, the actor says: “I’m Harrison Ford. On behalf of myself and ‘Glenmorungie’, wishing you the happiest of holidays.
An off-screen voice corrects him, “Glenmorangie…”
“Glenmorangie,” he adds, before enjoying a dram. “Nice.”
The ‘Once Upon a Time in Scotland’ campaign was directed by Australian actor and film-maker Joel Edgerton.
It took viewers behind-the-scenes as 82-year-old Ford journeys to Glenmorangie’s Highland home, to discover the skill and craftmanship that goes into making each bottle of its whisky. It saw the actor enjoy the authentic Scottish experience — from getting to grips with the nuances of Scottish pronunciation and kilt etiquette, to bonding with locals over a dram of single malt — all shot in an unconventional, deliberately ‘off-script’ style.
Filmed in the picturesque north-east Highlands of Scotland, the campaign captured the natural beauty of the local area: from the historic distillery in Tain where Glenmorangie has been created for over 180 years, to the storied 19th century Ardross Castle, and the dramatic landscapes surrounding Loch Glass.
The real Glenmorangie distillery team — who embraced their first experience of acting under the guidance of a global cinematic legend — appeared in the series, while the brand’s flagship whiskies, Glenmorangie Original 12 Years Old and Glenmorangie Infinita 18 Years Old also took on a starring role.
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