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Kylie Minogue Wines sells 27 million bottles worldwide

Kylie Minogue’s eponymous wine brand has celebrated selling more than 27 million bottles globally since its launch six years ago.

Now available in 36 countries, the award-winning portfolio has grown to nine wines and now includes products across the premium rosé, sparkling and no and low categories.

Kylie Minogue Signature Rosé is the UK’s number one premium branded rosé, while Kylie Minogue Prosecco Rosé leads the branded Prosecco Rosé category with a 31% market share, outperforming its nearest competitor by 31%. It also has the best-selling non-alcoholic and reduced-alcohol premium sparkling wine brand in the UK.

Minogue said: “What began as a dream a little over six years ago has become something I hold so close to my heart, and I’m still amazed at how far it’s come.

“I’m endlessly grateful to the incredible producers, distributors, and winemakers who have poured so much passion, care, and artistry into every bottle. And to everyone who has shared a glass of Kylie Minogue Wines with friends, loved ones and enjoyed for special moments over the past six years, thank you. Truly. You’ve taken this dream of mine and made it something alive, joyful, and full of celebration. Here’s to the journey so far … and to all the beautiful moments still to come. Salute.”

The milestone coincided with the singer’s 58th birthday and the release of the Netflix documentary series KYLIE, which has received rave reviews globally.

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