Staple DrinksLifestyle

Influencers toast Staple Drinks launch

Influencers tell us they have a tough job, but it’s hard to sympathise after seeing these photos of them cruising Sydney harbour aboard the luxury yacht Major Tom this week, nibbling a gourmet picnic while sipping drinks from the Staple brand.

Drinks Digest isn’t an influencer and has left our bikini years long behind, so we missed out on an invite, but it looks like a fabulous time was had by the young movers and shakers who scored one.

Staple Drinks hosted the launch in collaboration with boat hiring platform Flotespace. The specialist online boat hire platform is thriving in what has been a difficult environment for many event-based businesses, thanks to its innovative model which provides boat owners with the opportunity to rent out their investment.

Among those aboard the yacht were Nikki Ferris, Tasha Ross and Lavinia White. Never heard of any of them, but according to The Daily Mail, Nikki made a “memorable appearance” on The Bachelor back in 2019. The 25-year-old missed out on winning the heart of astrophysicist Matt Agnew and recently made headlines for going to Bunnings to ‘find a husband’, noting that she was looking for ‘tools of any size’. She’s the glamorous gal in the bikini in the photo above.

As for Staple, it’s followed the sell-out release of its first RTD beverage, Vodka Soda Lime, with the launch of Gin Soda Cucumber in a can.

Born in Clovelly, NSW, the new drink is a 330ml amalgamation of Australian botanical gin (featuring juniper, coriander, lemon peel & cardamom just to name a few), soda water and real, whole, puréed cucumbers.

Staple Co-Founder George Tyler said: “Gin Soda Cucumber was inspired by crowd-favourite tipple, the gin and cucumber. We were surprised no one in Australia had created this yet, so we did!”

Fellow Co-Founder David Snow added: “We’re making what we love; canning our favourite go-to bar drinks, like the gin and cucumber or vodka soda lime, and recreating the on-premise experience. Something we, like many Australians, have really
missed in 2020.”

Staple Drinks are available for purchase in select BWS, Dan Murphy’s and independent stores across NSW. Find a stockist near you at https://stapledrinks.com/stockists

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Categories: Lifestyle