Moet HennessyBusiness

Merivale & Moët Hennessy extend their partnership

Merivale and Moët Hennessy are celebrating 18 years of partnership by embarking on another three-year commitment with one another.

Moët Hennessy has worked closely with Merivale since it first established its business in Australia in 2003. Today, Moët Hennessy remains Merivale’s chosen champagne and Australian sparkling wine partner across Merivale’s portfolio of venues. 

Their partnership has produced a host of inspiring cultural events and offers for Sydneysiders, including Global Champagne Day with Veuve Clicquot at Establishment, the spectacular Dom Pérignon Lumiere gala dinner at ivy Ballroom and more recently, Lobster & Ruinart at the city’s finest restaurants. 

Franck Moreau, Group General Manager – Beverage, said: “We share a common mindset; a pioneering spirit. After working together for so long, we instinctively know what we want to achieve together and are inspired to deliver big ideas and special moments for our guests.” 

Andrew McLaren, Managing Director Moët Hennessy Australia & New Zealand said: “We truly value the partnership and close working relationship we share with the entire Merivale team, spanning almost two decades.  Both our businesses have evolved dramatically over that time, and yet what’s been a constant is the integral role our brands have played in crafting remarkable experiences for consumers, paired with Merivale’s phenomenal cuisine and service throughout every one of their venues.”

Moreau notes that the partnership has only been strengthened by the hardships the industry has faced over the past 12 months. 

“Moët Hennessy really understands our business; they immediately threw their support behind Merivale at Home so we could stay connected to our guests during lockdown and collaborated with us on initiatives to encourage Sydneysiders to get back out and enjoy their city again, like the amazingly successful ‘Dom Perignon and Caviar’ offer.” 

In 2021, the partnership will see the relaunch of Chandon brought to life, with remarkable experiences for diners and a Champagne season event series.

Chandon is celebrating 35 years in Australia with a brand refresh that features simplified graphics and bold new styling that links back to the pioneering origins of the House. 

Merivale snaps up first venue outside Sydney

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Categories: Business