Spirits Platform has been appointed Lark Distilling Co’s exclusive distributor for its Lark and Forty Spotted ranges in the Australian market, effective from 1 August 2024.

Spirits Platform distributes a wide range of spirits and liqueurs, including the Remy Cointreau and Edrington brands, with the new long-term, strategic partnership, aiming to position Lark and Forty Spotted as “core brands”, and the only Australian brands, in the Spirits Platform portfolio.

Founded by pioneers Bill and Lyn Lark in 1992, Lark Distilling Co. has been crafting award-winning Tasmanian Whisky for more than 30 years.

Lark Distilling Co. CEO Satya Sharma said: “We are delighted to announce that we have appointed Spirits Platform as our domestic distribution partner.

“Spirits Platform are Australia’s leading Independent Spirits Distributor, with an impressive and diversified portfolio covering a wide range of spirits and liqueurs. Importantly, they are the market leader in ultra-premium and above Single Malt Whisky in Australia and have a strong track record of building brands for long-term success in the Australian market.

“Strengthening our domestic leadership position throughout Australia remains a key strategic priority. We believe the investment into this partnership with Spirits Platform, and their experience in building luxury brands, aligns with our business goals, improves efficiencies and enables us to capitalise on new opportunities. An exciting new chapter for our brands, business and people.”

Spirits Platform CEO Ian Atherton said: “We are delighted that Lark has chosen Spirits Platform as their domestic Distributor Partner. It has been our long-term vision at SP to represent an iconic Australian brand with significant growth potential and a compelling reason for being. Lark and Forty Spotted complement our existing portfolio of premium international brands.

“As the leading independent spirits distributor in Australia, we are scaling up our business to achieve our five-year vision of doubling revenue. We expect 50% of growth to come from continuing to build our existing brand portfolio and 50% to come from building new brands including Lark. We are expanding our head count by 17% to 81 this year to align with these growth plans, providing the opportunity to increase our coverage and service our customers more effectively and efficiently.”

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