Eveline Albarracin has been appointed Senior Vice President, Managing Director for the newly created Brown-Forman APAC region.

Albarracin joined Brown-Forman in January 2020 as Managing Director Australia, New Zealand, and Pacific Islands (ANZPI).

She expanded her regional responsibilities to India, the Middle East, North Africa (IMENA), and Türkiye in 2022 to drive and consolidate Brown-Forman’s international presence.

Albarracin will relocate to Singapore in the coming months to take on this position.

“Eveline’s extensive business acumen and expertise are invaluable in this pivotal role,” said Michael Masick, Executive Vice President and President, Emerging International, Brown-Forman.

“As one of Brown-Forman’s most promising growth opportunities, we are confident in APAC’s continued success and expansion under her outstanding leadership.”

The company said Albarracin and her team across ANZPI, China, Emerging Asia, Japan, Korea, Taiwan, Thailand, and India would steward these markets as they play a pivotal role in achieving its goals.

The role of Managing Director, ANZPI, based in Sydney will commence recruitment shortly by conducting a global internal and external search to lead what Brown-Forman described as an “important market” for the company.

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