New releases

Six new BuzzBallz roll into Australia

Following the successful launch of BuzzBallz BIGGIES earlier this year, BuzzBallz is expanding its Australian range with six new products.

The number one-selling ready-to-drink (RTD) brand in the US and UK will begin rolling out the new releases, including four single-serve BuzzBallz and two new BIGGIES flavours, from early November 2026.

The four 187mL BuzzBallz flavours will be Berry Cherry Limeade (the top selling BuzzBallz flavour worldwide), Lime Tango, Strawberry Fiesta and Passionfruit Crush (exclusive to Dan Murphy’s and BWS).

Joining the single-serve range will be two new BuzzBallz BIGGIES flavours – Strawberry Fiesta and Lime Tango – launching in December.

Each original BuzzBallz contains 187mL at 13.5% Alc/Vol (1.9 standard drinks) and features the brand’s iconic round shape.

Sazerac AUNZ General Manager Fraser Lockwood said: “We’ve seen incredible excitement around BuzzBallz since launching BIGGIES earlier this year, and we’re thrilled to build on that momentum with six more products for Australian adult consumers from November.

“BIGGIES entered the Australian market with strong brand recognition already behind it generating genuine excitement and demand. The response has given us a strong foundation to introduce even more of the BuzzBallz range to Australian consumers.

“These products have built a huge following among adult consumers globally thanks to their bold flavours, unmistakable round packaging and grab-and-go convenience. We’re confident the expanded range will bring something genuinely different to Australia’s RTD category.”

BuzzBallz are available major off-premise retailers and through national wholesalers.

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Categories: New releases