Jack Daniel’s is launching a Southern Flavours range in Australia featuring two new RTDs: Southern Lemonade & Southern Peach.
The two 4.8% ABV premix varieties put a fruity twist on classic Jack Daniel’s Tennessee Whiskey. Southern Lemonade brings a crisp, zesty lemon flavour, while Southern Peach offers a smooth, fruit-forward serve with subtle whiskey notes.

To celebrate the arrival of Southern Flavours, Jack Daniel’s is transforming the iconic Sydney Showboats paddlewheeler into Jack’s Southern Harbour Hoedown on 12 November. The one-night-only boat party will bring together live country music, line-dancing, Southern-inspired flavours and harbour views.
Sydney Saddle Club will be aboard, leading two beginner friendly sessions, giving guests the chance to join in – no experience required. Those who’d rather sit back can enjoy the music, food and sunset views across Sydney Harbour.
Among the expected guests are reality TV stars including MAFS S12 contestant Ryan Donnelly, Made in Bondi stars Lawson Mahoney and Lachy McLean, Love Island S5 contestant Reid Polak, First Dates Australia star Eloise Monique and My Kitchen Rules duo Harry Chant and Oliver Morassut.
Jack Daniel’s Australia Senior Brand Manager Jack O’Neill said: “We’ve brought Jack Southern Lemonade and Southern Peach to Australia, so naturally, we thought we’d bring a little Southern hospitality along with them.
“For us, Southern hospitality is pretty simple: make everyone feel welcome, pour something good and give people a reason to stick around. We wanted to bring a little of that Lynchburg spirit to Aus, and that’s exactly what Jack’s Southern Harbour Hoedown is all about. One night on Sydney Harbour, plenty of good music, food, a little line dancing and, of course, a Jack or two shared with good company.”
“Whether you know your line-dancing steps or have two left boots, everyone’s welcome. We’ll see you on the water.”
Tickets are available for $40 via Eventbrite.
Categories: Lifestyle


