Lion’s new Consumer & Brand Director, Anubha Sahasrabuddhe, has revealed to Mi3 that she wants to bring the heart back to the company’s beer advertising campaigns. She said the beer category has […]
Lion looks to reinvent its beer advertising
Editor
My name's Alana House and I went home after 20 years in the same workplace. But life never goes according to plan ... my marriage broke up ... so now I'm juggling single motherhood with a part-time job and two puppies. Life's never dull ...
Did someone say Negroni Slice?
Springhill Farm is bringing extra bite to Negroni Week celebrations this year by cleverly transforming the tempting flavours of the classic Negroni cocktail into a sweet slice. The punchy flavours of bitter […]
Drinks industry mourns Pornstar Martini creator
The inventor of the Pornstar Martini and co-founder of the London Academy of Bartending (Lab), Douglas Ankrah, has passed away. His family announced in a Facebook post: The Legendary Douglas Ankrah of […]
Orange craft cider maker releases Heritage Blend
Orange craft cider maker Small Acres Cyder is celebrating the 2021 harvest with the release of a new cider, Small Acres Heritage Blend. The blend joins the Small Acres stable, which includes […]
James Squire releases zero-alcohol beer
Lion has expanded its offering in the alcohol-free market with the launch of James Squire Zero as an addition to the brand’s core range. Responding to consumer demand for an alcohol-free, full-flavoured […]
Is this the future of RTD cocktails?
A new entrant to the RTD cocktails market is mixing its drinks in stylish pouches made from recycled goon bags. Launched late last year, Sophisticated Cocktail Co hopes to redefine what it […]
The top 10 most Googled cocktails in the world
Lingerie and swimwear brand Pour Moi has revealed the most Googled cocktails in the world in the past year. According to Pour Moi’s Google data, the most searched cocktail recipe in Australia […]
Mal & Bruce Redman celebrate 40 vintages together
The 2021 vintage was a particularly memorable one for Coonawarra winemakers Mal and Bruce Redman, with the brothers celebrating 40 consecutive years working together in the family business. The winery was established by Bill Redman […]
Asahi & Coca-Cola join forces to build recycling plant
Asahi Beverages, Coca-Cola Europacific Partners (CCEP), Pact Group and Cleanaway have formed a joint venture to build and operate a new PET recycling facility in Australia. Under the agreement, the companies said […]
Aussie drinks trade judges the year’s best spirits
Melbourne International Spirits Competition has announced its 2021 winners, with more than 200 submissions from around the world being assessed by judges remotely this year. What sets the Melbourne International Spirits Competition […]
